Advanced marketing management/ (Record no. 2224)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 01147nam a22002417a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20241111115732.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 241111b ph ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9786214271696 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | Computer Arts & Technological College, Inc. |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 A117 2024 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Abante, Marmelo V. |
| 245 ## - TITLE STATEMENT | |
| Title | Advanced marketing management/ |
| Statement of responsibility, etc. | by Marmelo V. Abante, Melchor S. Julianes |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Manila : |
| Name of publisher, distributor, etc. | Unlimited Books Library Services & Publishing Inc. , |
| Date of publication, distribution, etc. | 2024. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiv , 254 pp. ; |
| Dimensions | 25 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes references. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | "Welcome to the realm of Advanced Marketing Management. The primary target audience of this book comprises individuals pursuing their education at the graduate level. Its purpose is to serve as a thorough manual, providing guidance on navigating the complex realm of contemporary marketing strategies, techniques, and concepts that are vital in achieving success within the ever-changing commercial landscape of today." |
| 546 ## - LANGUAGE NOTE | |
| Language note | English. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Management |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Julianes, Melchor S. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Suppress in OPAC | No |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| CAT College, Inc. - ANNEX 2 Library | CAT College, Inc. - ANNEX 2 Library | Circulation Section | 09/18/2024 | C4560 | 658.8 A117 2024 | C4560 | 11/11/2024 | c.1 | 11/11/2024 | Books | ||||||
| CAT College, Inc. - ANNEX 2 Library | CAT College, Inc. - ANNEX 2 Library | Circulation Section | 09/18/2024 | C4561 | 658.8 A117 2024 | C4561 | 11/11/2024 | c.2 | 11/11/2024 | Books | ||||||
| CAT College, Inc. - ANNEX 2 Library | CAT College, Inc. - ANNEX 2 Library | Circulation Section | 09/18/2024 | C4562 | 658.8 A117 2024 | C4562 | 11/11/2024 | c.3 | 11/11/2024 | Books | ||||||
| CAT College, Inc. - ANNEX 2 Library | CAT College, Inc. - ANNEX 2 Library | Circulation Section | 09/18/2024 | C4563 | 658.8 A117 2024 | C4563 | 11/11/2024 | c.4 | 11/11/2024 | Books | ||||||
| CAT College, Inc. - ANNEX 2 Library | CAT College, Inc. - ANNEX 2 Library | Circulation Section | 09/18/2024 | C4564 | 658.8 A117 2024 | C4564 | 11/11/2024 | c.5 | 11/11/2024 | Books |