Professional salesmanship/ by Angelita Ong Camilar-Serrano
Material type:
TextLanguage: English Publication details: Manila : Unlimited Books Library Services & Publishing , Inc. , 2023Description: x , 296 pp. : ill. ; 26 cmISBN: 9786214271566Subject(s): Selling | SalesmanshipDDC classification: 658.85 C183 2023 Summary: "The aim of this book is to present professional selling in a very different context compared in the past. From merely a monologue manner of selling to an active way of sales dialogue between the buyer and the seller, the book will overcome the negative stereotypes of salespeople. The role of professional seller in value creation, communication and delivery of goods and services in addition to customer relationship building and management will also be emphasized. The book would also highlight new selling trends, explore new concepts in selling, selling experiential case studies and quizzes that are relevant in the changing times to test the mastery of students on concepts studied in each chapter."
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Books
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CAT College, Inc. - ANNEX 2 Library Circulation Section | 658.85 C183 2024 (Browse shelf (Opens below)) | c.1 | Available | C4579 | |
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Books
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CAT College, Inc. - ANNEX 2 Library Circulation Section | 658.85 C183 2024 (Browse shelf (Opens below)) | c.2 | Available | C4580 | |
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Books
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CAT College, Inc. - ANNEX 2 Library Circulation Section | 658.85 C183 2024 (Browse shelf (Opens below)) | c.3 | Available | C4581 | |
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Books
|
CAT College, Inc. - ANNEX 2 Library Circulation Section | 658.85 C183 2024 (Browse shelf (Opens below)) | c.4 | Available | C4582 | |
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Books
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CAT College, Inc. - ANNEX 2 Library Circulation Section | 658.85 C183 2024 (Browse shelf (Opens below)) | c.5 | Available | C4583 |
Includes bibliography.
"The aim of this book is to present professional selling in a very different context compared in the past. From merely a monologue manner of selling to an active way of sales dialogue between the buyer and the seller, the book will overcome the negative stereotypes of salespeople. The role of professional seller in value creation, communication and delivery of goods and services in addition to customer relationship building and management will also be emphasized. The book would also highlight new selling trends, explore new concepts in selling, selling experiential case studies and quizzes that are relevant in the changing times to test the mastery of students on concepts studied in each chapter."
English.
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