Digital pricing strategy :  capturing value from digital innovations/ 
edited by Stephan M. Liozu and Andreas Hinterhuber 
 - London :  Routledge ,  2023. 
 - xxvii , 311 pp. :  ill. ;  25 cm. 
<br/><br/>Includes index. 
<br/><br/> "Digital Pricing Strategy provides a best-practice overview of how companies design, analyze, and execute digital pricing strategies. Bringing together insights from academic and professional experts globally, the text covers essentials areas of the value and pricing of data, platform pricing, pricing of subscriptions, and the monetization of the global environment." 
<br/><br/><br/>English. 
<br/><br/><label>ISBN: </label>9781032127729 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Pricing
<br/><br/><label>Dewey Class. No.: </label>658.816 D574 2023