Davis, Kathleen A. <br/><br/>
Sport management :  successful private sector business strategies / 
by Kathleen A. Davis. 
 - Madison, Wisconsin :  WCB Brown & Benchmark Publishers,  1994. 
 - xx, 300 p. :  ill. ;  24 cm. 
<br/><br/>Includes appendices, glossary, references and index. 
<br/><br/> "This book was developed to educate present and future sport managers about the skills and competencies required to successfully manage in the sport management private sector. Currently, very few textbooks utilize general management theory and principles making direct application to the sport management field. Additionally, no textbook to date addresses the three broad private sector sport management segments-consumer, spectator and participant. Finally, using the case study approach, this textbook integrates theory with practical application throughout each chapter of the book. These various facets of the book create a unique and effective means of educating those pursuing sport management careers about the finer points of managing private sector sport businesses." 
<br/><br/><br/>English. 
<br/><br/><label>ISBN: </label>0697139956 
<br/><br/><label>LCCN: </label>93070907  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Sports administration.
<br/><br/><label>LC Class. No.: </label>GV713  / .D38 1994 
<br/><br/><label>Dewey Class. No.: </label>796.06 D29s 1994