TY  - BOOK
AU  - Rubinstein, Geoffrey F.
TI  - Student guide to accompany MediaWaves: an introduction to mass communication 
T2  - College telecourse and television series 
SN  - 0070180113
U1  - 001.51 R82 2018 
PY  - 1998///
CY  - Boston , Massachusetts
PB  - McGraw-Hill
KW  - Mass communication
N2  - "Welcome to 'MediaWaves: An Introduction to Mass Communication,' a telecourse that explores the role of media in the ongoing development of human culture and society. 'MediaWaves' is designed to help the reader develop a broad interdisciplinary understanding of how media-related history, politics, business, art, new technologies, and human behavior shape society and culture. The telecourse is designed to be useful to students from any discipline and in particular to give students in journalism, broadcasting, communication and other media-related majors a broad foundation in the issues, impact, and behind-the-scenes processes of communications media."
ER  -