TY  - BOOK
AU  - Pearce,John A.
AU  - Robinson,Richard B.
TI  - Cases in strategic management
SN  - 0256067007 (pbk.)
AV  - HD30.28 .P337 1988
U1  - SHS 658.4/012 P32c 1988 19
PY  - 1988///
CY  - Homewood, Ill.
PB  - Irwin
KW  - Strategic planning
KW  - Case studies
N1  - Includes appendixes
N2  - "The business case studies and industry notes developed and chosen for this book offer students a wide exposure to a systematically selected cross section of strategic management situations. All 34 cases and industry notes represent pertinent, relevant, factual and we hope, interesting and challenging opportunities to develop and test your skills as strategic managers. The cases and industry notes for this book are grouped into four sections. Nine cases introduce students to strategic management and the process of strategy formulation; nine cases place student in the role of implementing basic strategies; Eight cases allow students to experience the challenges of monitoring and controlling implemented strategies ; and eight cases and industry notes allow you to cover industry analysis and strategic management across an integrated set of cases and industry notes."
ER  -