Ulrich, Karl T. <br/><br/>
Product design and development  
by Karl T. Ulrich, Steven D. Eppinger. 
 - New York :  McGraw-Hill,  c1995. 
 - xxiii, 289 p. :  ill. ;  25 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/> "This book blends the perspectives of marketing, design and manufacturing into a single approach to product development. As a result we provide students of all kinds an appreciation for the realities of industrial practice and for the complex and essential roles played by the various member of product  development teams. For industrial practitioners, in particular, we provide a set of product development methodologies that can be put into immediate practice on development projects." 
<br/><br/><br/>English text. 
<br/><br/><label>ISBN: </label>0070658110 (hard : alk. paper) 
<br/><br/><label>LCCN: </label>94020358  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial management.<br/>Production management.<br/>Industrial engineering.<br/>New products--Management.
<br/><br/><label>LC Class. No.: </label>HD31  / .U47 1995 
<br/><br/><label>Dewey Class. No.: </label>SHS 658.5/752 Ul7p 1995