TY - BOOK AU - Van Fleet,David D. TI - Contemporary management SN - 0395433711 AV - HD31 .V3185 1988 U1 - SHS 658.4 V29c 1988 19 PY - 1988/// CY - Boston PB - Houghton Mifflin KW - Management N1 - Includes glossary and index N2 - "My goal in writing Contemporary Management was to present to students the principles and practices of management while conveying its importance and excitement, and to do so in a textbook that would be both extremely readable and of the highest quality. In keeping with that goal, I established four standards that would be (and indeed were) used as measures of achievement during the development of the text. Two of those standards- That the book be understandable and interesting- would ensure accessibility. The other two- that it be up-to-date and accurate- would ensure its quality." ER -