000			01035nam a22002177a 4500
005			20250131155413.0
008			250131b ph ||||| |||| 00| 0 eng d
020			_a9781399804066
040			_cComputer Arts & Technological College, Inc.
041			_aEnglish
082			_a658.8 K179n 2022
100			_aKaputa, Catherine
245			_aThe new brand you : _bhow to wow in the new world of work/ _cby Catherine Kaputa
260			_aBoston : _bNicholas Brealey Publishing , _c2022.
300			_aviii , 215 pp. ; _c23 cm.
504			_aIncludes index.
520			_a"Using 10 personal brand strategies based on those used by global brands, award-winning author and branding guru Catherine Kaputa shows you how to succeed in today's increasingly challenging workplace. The New Brand You is accompanied by an online assessment to enable the reader to easily find the right positioning for Brand You and develop a personal marketing plan for success."
546			_aEnglish.
650			_aBranding (Marketing)
942			_2ddc _cBK _n0
999			_c2352 _d2352