Hey whipple, squeeze this : (Record no. 2351)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 01138nam a22002297a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250131151856.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250131b ph ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781119819691 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | Computer Arts & Technological College, Inc. |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 S949h 2022 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Sullivan, Luke |
| 245 ## - TITLE STATEMENT | |
| Title | Hey whipple, squeeze this : |
| Remainder of title | the classic guide to creating great advertising/ |
| Statement of responsibility, etc. | by Luke Sullivan |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Sixth ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Hoboken , New Jersey : |
| Name of publisher, distributor, etc. | Wiley , |
| Date of publication, distribution, etc. | 2022. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvi , 392 pp. : |
| Other physical details | ill. ; |
| Dimensions | 23 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliography and index. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | "This is the single best introduction to succeeding in one of the most fun, most lucrative creative jobs out there -advertising. With a worldwide fan base built over 20 years and five editions, this nearly all-new sixth edition has new chapters, new examples, and new how-to advice on applying creativity in this digital-first industry. The classic guide can help juniors and working professionals create great advertising in any format." |
| 546 ## - LANGUAGE NOTE | |
| Language note | English. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Suppress in OPAC | No |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| CAT College, Inc. - ANNEX 2 Library | CAT College, Inc. - ANNEX 2 Library | Circulation Section | 01/31/2025 | CL4727 | 659.1 S949h 2002 | CL4727 | 01/31/2025 | 01/31/2025 | Books |